Transforming your staff's potential

Monday, September 21, 2009

Finds: Visualizing Information for Advocacy


This fantastic online handbook, written by John Emerson of Apperceptive and produced by the Tactical Technology Collective, is an overview and guide to the use of information design and visualization for education and messaging. The target audience is NGO's, but all instructional designers can benefit from the information and advice on the use of graphical interpretation to make data more clear, compelling and convincing. It not only supports learning in the cognitive domain, but helps trigger understanding in the affective domain as well.
The pamphlet provides examples of information design for:
  • Advocacy
  • Analysis
  • Consumer Education
  • Strategy
Then it provides a step-by-step guide, including:
  • Planning the Information Design
  • Assessment of Data
  • Sorting and Sketching
  • Assessing Media
  • Designing and Clarifying Graphics
There are a number of powerful examples as well as an index of further resources.

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